Services : Development Strategy, Concept and Design Development, Retail Mix Strategy
Location : Abu Dhabi, UAE
Client : Gate Properties
Status: Operational
Asset Class: Lifestyle
Size : 3,700 SQM
The client Gate Properties has approached Revo to assist them with strategy for a Pop up market place in Abu Dhabi. The plot was located between the beach and the land and therefore we have came up with the name INBETWEEN.
The challenge was to develop a project which could be easily relocated and without any major changes to an existing plot.
The design, materials and colors of the project were inspired by Abu Dhabi nature. Natural contrast from white Abu Dhabi beaches sand to brown sand of Ain desert.
We built project components on following story line “usual routine life is that day starts with work/school and ends at home relaxing with the family. Our project is INBETWEEN” and therefore combination of: gym, kids playground, dining options, family retreat zone and friends place.
In addition we have created drive thru F&B zone and worked with local artist to ensure community friendly environment. We have been engaged in the creation of the full concept ideation as well as detailed design.